Female Guide Holiday

About Serene Himalaya Treks and Expedition

Serene Himalaya Treks and Expedition is the trekking and tour company run by a group of enthusiastic tourism professionals. For over two decades, we have been helping travelers from around the globe make their dreams come true at the foothills or at the peaks of The Himalayas, Nepal. Our Objectives: Our business strategy will cover the need to quality services to various target customers to deliver the best services to ensure fully satisfy their needs and expectations. Thus, this will be undertaken through our professional team and providing the good quality custom-designed travel and tour packages especially in line with clients’ particular needs. In marketing campaign, we plan to increase awareness of our services in various market segments especially looking at establishing a clear advantages in a growing competitive market. We will provide clear inputs and information to our clients with the opportunity to focus on their core activities while on transportation side to ensure quality and improved services to satisfy their needs. Our marketing promotional materials shall be professionally done so as to be reflective of image and reputation. We ready to position ourselves as a quality trekking and tour operator, providing customer-need fulfilment, enjoyment, reliability and a good image. We plan to establish a good relations with all the relevant stakeholders, especially hotels and travel agents around the world to achieve seamless connectivity. We also plan to have well-designed brochures, leaflets and other promotional materials to enable our clients to have a greater understanding of the types of services we offer and advantages of joining us. In summary we intend to achieve the following objectives: Continuously provide affordable and quality excursions/trips on time Develop enthusiastically satisfied customers Develop a market presence to assures short-term and long-term profitability and growth Fully committed to supporting growth and development in the tourism, empower societies as well as economy of Nepal Contribute positively to our communities and environment Our Vision: Internally we plan to create and nurture a cheerful, respectful and enjoyable environment for our employees, thus they are encouraged to respect the customers and the quality of the services we provide. Additionally, follow-up will be compulsory to ensure customer satisfaction and make any improvements as recommended by the clients in future. We look for fair and responsible profits, enough to keep the company financially healthy as well as to fairly reward employees for their work and effort. Our Goals: The key to success would be effective market segmentation through recognizing of several niche markets and implementation strategies. Along this, the company plans to implement advertising, direct selling and marketing strategies to the target markets. Our direct selling marketing strategies will focus and engage with hotels and tour/travel agencies for major customers and advertising for more individual customers. (Examples travel/holiday fair or exhibitions). Therefore, our key success factors will be following: Fulfilling the promise:We plan to offer completely enjoyable, comfortable and informative excursions to ensure travellers are thoroughly satisfied at the end of their trip. Quick response to clients’ requests:We cannot afford to delay our clients’ requests in order to attain our good image and reputation, including future business. Hence we need to continuously engage and communicate with the client, including hotels and lodges to ensure we are constantly available to meet their expectations. Strong, trustable and fruitful strategic alliances: Realizing the nature of our services and our infancy on the market, we realises the importance of establishing and maintaining trustable and fruitful alliances with various stakeholders including hotels, lodges and travel agencies. This will be assured of a constant flow of customers, delivering their needs at every opportunity. Marketing know-how:We need to aggressively market our business and the services provided so as to be continuously at the top of our potential client’s minds. This will also act as a temporary deterrent for companies contemplating entering our market. Advertising should be executed on a regular basis.